Analytics for the Google Payments Center
tl;dr install the extension here.
If you receive money from Google you’re surely familiar with the Google Payments Center. I deal with it in the context of my subscription Chrome Extension Autoplaylists for Google Music.
Its main interface is a list of orders:
A screenshot from my account with full order numbers removed.
This is largely useless for answering business reporting questions such as:
- how many new users purchased this month?
- how many subscriptions churned this month?
- what’s the net growth in subscriptions over time?
So, I’ve created an analytics Chrome Extension to calculate these numbers. It lets me answer these questions at a glance, like Baremetrics or ChartMogul do for other processors. Here’s the graph it generates for me:
A screenshot of the extension. Each bar is a monthly breakdown with the trend line showing net growth.
While it’s still rough around the edges, it’s already my favorite way to look at order trends. So, I’m opening it up for a free private beta. If you’d like to try it out, install it here.
Here’s a few more details:
- your order information never leaves your own computer
- subscription products will generate the best graph, but one-time purchases, in-app purchases, Android Apps, Youtube Fan Funding, ad payments, etc will also work
- more metrics are in the works, such as monthly recurring revenue (MRR), failed charges, and life time value (LTV)
- I’m interesting in addressing other pain points as well, such as bulk exporting of statements
- I plan to charge after leaving beta